Kansas Tourism Conference

The Kansas Tourism Conference is a highlight each year with inspiring speakers and networking opportunities. Both sponsors and attendees, alike, enjoy interacting with hotels, attractions, CVBs, and dining and retail establishments from across Kansas!

Conference Dates

October 21, 2024 - October 23, 2024

Register Now


Monday, October 21 (Tentative Schedule)
  • 12:00pm - 5:00pm - Registration/Information Desk Open
  • 12:00pm - Exhibitor & Silent Auction Setup
  • 1:00pm - TIAK Board Meeting
  • 2:30pm - Conference Welcome
  • Highs, Lows and Buffaloes: Join us for mocktails as both first tie attendees and seasoned tourism professionals discuss the different roles of tourism groups and coalitions within the industry. KTC attendees will learn the best ways to engage, network, and make a difference in Kansas.
  • 3:30pm - Opening Conference Session Keynote - Joel Goldberg
  • 4:30pm - Regional Mixers and Exhibitor Welcome Reception & Networking
  • 6:00pm - Evening Community Event at KC Wine Co.
Tuesday, October 22 (Tentative Schedule)
  • 8:00am - 5:00pm - Registration & Information Desk Open
  • 8:00am - Breakfast & Coalition Meetings
  • 9:00am - Conference Welcome Community Introductions
  • 9:15am - General Session: Barbara Wold - Sell an Experience, Not a Destination
  • 10:15am - Refreshment Break & Visit Exhibit Area
  • 10:30am - General Session: Lt. Gov. and Secretary of Commerce David Toland
  • 11:30pm - Buffet Luncheon & Visit Exhibit Area, Exhibitor, Speed Dating with Kansas Tourism
  • 1:00pm - General Session: Bridgette Jobe, Director of Kansas Tourism, Kansas Tourism: State of Tourism in Kansas
  • 2:30pm - General Session: Josh Loebner - Global and Inclusive Design and Accessibility
  • 3:30pm - Sponsor Break
  • 3:45pm - General Session: Vanessa Whiteside - Impact of Earned Media: Working with Media and Travel Writers
  • 5:00pm - Exhibitor Tear Down
  • 5:00pm - SportsKS Mixer - Rooftop Bar
  • 5:00pm - Dinner on Your Own
Wednesday, October 23 (Tentative Schedule)
  • 7:30am - 2:00pm - Registration and Information Desk Open
  • 8:30am - Breakfast & Coalition Meetings
  • 9:30am - General Session: Burton Kelso - AI "Thrive to Survive"
  • 10:30am - Break
  • 10:45am - General Session: Katherine Holland - World Cup 2026
  • 11:30am - Group Photo
  • 11:45am - TIAK Annual Meeting/Lunch
  • 1:15pm - Breakout Session/Tracks
  • Video Reigns Supreme: Building a Library of Social-First Video Content, MMGY
  • KDOR TGT: Kathleen Smith, KDOR; Melissa Dixon, Hays CVB; Marcia Rozell, Visit Manhattan; Kim Anspach, eXplore Lawrence
  • Sports ETA: Eric Olson, Visit Overland Park
  • 2:15pm - Refreshment Break
  • 2:30pm - Breakout Session/Tracks
  • Mastering the Art of Influencer Marketing: MMGY
  • Quality Places: KDOC
  • The Four Tendencies: Meredith Hauck
  • 3:30pm - Ask Me Anything
  • 4:30pm - Set Table Decorations
  • 5:00pm - Reception
  • 6:00pm - Kansas Tourism Dinner & Marketing Awards Banquet

Marketing Awards

Do you have what it takes to promote your organization? We will find out at the 2024 TIAK Marketing Award contest in October! Our goal is to recognize the outstanding marketing efforts of tourism throughout Kansas. This program is limited to TIAK members only. Winners will be announced at the conference. Click here to submit your marketing materials.

Support a Student

The Kansas Tourism Conference will be here before you blink! Now is the time to contribute to the Student Scholarship Fund so we can continue offering a scholarship to a student in a Kansas hospitality/tourism program of study. This is a great opportunity for the next generation of tourism professionals to learn about Kansas, network in the industry and build upon their coursework and learning. However, we cannot award a scholarship without the help of our members. Did you know it takes $600 to bring a student to the conference each year? Between meals, lodging and conference registration, that’s a lot for a college kid to shell out, so let’s help to keep the momentum going for this great program! You can donate as little as $10.


2024 Kansas Tourism Conference Scholarship Application

Hotel Information

Olathe Conference Center
10401 S. Ridgeview Road
Olathe, Kansas 66061
(913) 353-9280

Embassy Suites by Hilton Kansas City Olathe
10401 S Ridgeview Road
Olathe, Kansas 66061
(913) 353-9280
Room rate: $149/night plus tax
Last day to book: September 23, 2024

Booking Link:
Click here
Group Name: Kansas Tourism Conference

Annual Silent Auction

Donate an auction item to support TIAK (must have a value of at least $50). For more information email Roxanne Lansink atrmorgan@finneycountycvb.com or Christina Hayes at chayes@greatbendks.net. Fill out the electronic form below and either bring your auction item to the conference or mail it by October 1st to Finney County CVB, c/o Roxanne Lansink at 1513 E. Fulton Terrace, Garden City, KS 67846.

Auction Donation Form


    This form must be completed by October 1st in order to give the auction committee time to create the auction catalog. Auction items may be brought to the conference or shipped to committee chairs prior to the event.
  • Please list ALL names as they should appear in the auction catalog.
  • Please write the description as it should appear in the auction catalog.
  • Please note: The minimum retail value is $50.